How do I market my new business in a foolproof way?
We know how integral a solid marketing foundation is to spread the word about your new brand and ultimately encouraging clicks to your website and booking buttons. Because you can have the most beautiful brand and website in the world, but if your marketing isn’t up to scratch, it’s just a waste of precious dollars.
Why I don’t design ‘Just a Logo’ and why that’s a really good thing for your business
A lot of people reach out to me asking for a logo design. And on the surface, it seems like a logo is the thing that will make your business feel more polished. But after 20 years in this space I’ll let you in on an industry secret: a request for ‘just the logo’ could be the beginning and the end of your brand.